MKT 445 - Advanced Marketing Analytics
Department: Marketing
Description: Introduces marketing analytic methods and statistical software skills to extract meaningful information from big data sets for business decision-making and strategic marketing management.
Credit Hours: 3
Prerequisites: MBA 416
Graduate Level Course: This course is approved for graduate credit
Current Offerings
Spring 2024
- 001 - Lecture (Hybrid): Th 6:00 PM - 7:30 PM , Instructor to be announced 3 hour(s) , Majors Only
- 002 - Lecture (Online/Hybrid): Th 6:00 PM - 7:30 PM , Instructor to be announced 3 hour(s) , Majors Only
Dates: 01/16/2024 - 05/04/2024
Location: State Farm Hall of Busine 147 (SFHB 147)
Instructor: To be announced
Course Specification: Majors Only
Textbooks have not been finalized for section.
Dates: 01/16/2024 - 05/04/2024
Location: Online
Instructor: To be announced
Course Specification: Majors Only
Class Notes: HyFlex Section.
Textbooks have not been finalized for section.