MKT 440 - Brand Management And Analytics
Department: Marketing
Description: Based on the latest analytics techniques, this course offers advanced knowledge and practical skills for making day-to-day and long-term brand-related decisions.
Credit Hours: 3
Prerequisites: MBA 416
Graduate Level Course: This course is approved for graduate credit
Current Offerings
Fall 2024
- 001 - Lecture (Hybrid): Multiple Meetings, Chiharu Ishida-Lambert - 3.00 hour(s) , Majors Only
- 002 - Lecture (Online/Hybrid): Online - M 7:45 PM - 9:15 PM , Chiharu Ishida-Lambert 3.00 hour(s) , Majors Only
Meeting Times:
- 08/19/2024 - 12/07/2024 : TBD TBD - Hybrid Class (HYBRID )
- 08/19/2024 - 12/07/2024 : M 7:45 PM - 9:15 PM - State Farm Hall of Busine 356 (SFHB 356)
Instructor: Chiharu Ishida-Lambert
Course Specification: Majors Only
Textbook Special Instructions: The course-specific link to purchase the online text will be provided before the beginning of the semester.
Dates: 08/19/2024 - 12/07/2024
Location: Online
Instructor: Chiharu Ishida-Lambert
Course Specification: Majors Only
Class Notes: In person portion will be held in SFHB 356.
Class Notes: This course is Online Hybrid, which means the course is1 -25% in-person.
Textbook Special Instructions: The course-specific link to purchase the online text will be provided before the beginning of the semester.