Description: The role of forecasting in marketing decision making, and the systematic steps involved in conducting a forecasting project.
Credit Hours: 3
Prerequisites: MKT 190 or 230, 231, 232, or concurrent registration
Dates: 01/11/2021 - 05/01/2021
Building: Online, contact instructor
Instructor Name: Arash H Zadeh
Class Notes: This course will have 1 to 3 synchronous online meeting(s) throughout the semester. All other materials will be provided asynchronously.
Class Notes: Asynchronous/Synchronous Online