Department: Marketing
Description: The role of forecasting in marketing decision making, and the systematic steps involved in conducting a forecasting project.
Credit Hours: 3
Prerequisites: MKT 190 or 230, 231, 232, or concurrent registration
Meeting Times:
Instructor: Michael Wojcik
Course Specification: Majors Only
Class Notes: 50% Online (F2F on Tuesdays)
Textbooks have not been finalized for section.