COM 378 - Public Relations Management And Research
Department: Communication
Description: As the senior capstone course focus is on the leading and managing of everyday matters of a public relations function. Formerly PUBLIC RELATIONS MANAGEMENT: CORPORATE COMMUNICATION.
Credit Hours: 3
Prerequisites: COM 111, 161, 178, 268, 297, and 75 credit hours completed
Current Offerings
Fall 2025
- 001 - Lecture (In Person): T Th 12:35 PM - 1:50 PM , Pete Smudde 3.00 hour(s) , Majors Only
Dates: 08/18/2025 - 12/06/2025
Location: Fell Hall 162 (FEL 162)
Instructor: Pete Smudde
Course Specification: Majors Only
Book Title
ISBN
Edition
Publisher
MSRP
Notes
AP STYLEBOOK 2024-2026
(Required)
ISBN9780917360718
Edition57
PublisherASSOCIATED PRESS
MSRP
$34.95
NotesTextbook/Material Note: Students already should be familiar with AP style and have a copy of this manual
MANAGING PUBLIC RELATIONS
(Required)
ISBN9781032076768
Edition2ND
PublisherT&F
MSRP
$77.99
NotesTextbook/Material Note: This new edition is significantly different from the previous edition, so DO NOT use the first edition.