Format and scheduling of programs as practiced by station, cable, and network and other program suppliers and viewed from the perspective of the advertiser, the manager, the consumer, and the government. Formerly BROADCAST AND CABLE PROGRAMMING. Prerequisites:?COM 111 and 160.
Fall 2018 - 3 Credit Hours
001 - Lecture: T Th 9:35 AM - 10:50 AM 16 Weeks, Deb Lesser