MKT 234 - Personal Selling And Relationship Marketing

Department: Marketing

Description: Presents personal selling as a professional marketing activity; coverage of effective selling methods. Application of selling theories to the modern marketing concept. In-class presentations and role playing exercises are typical. Interactive Learning Systems Technology is used in all sections.

Credit Hours: 3

Prerequisites: A grade of C or better in MKT 190 or 230 or AGR 214

Current Offerings

For the most up-to-date course information, please check the registration system through your MyIllinoisState portal.

Fall 2025

001 - Lecture (In Person): T Th 9:35 AM - 10:50 AM , Donna Wiencek 3.00 hour(s) , Majors Only
002 - Lecture (Hybrid): Multiple Meetings, Duleep Delpechitre - 3.00 hour(s) , Majors Only
004 - Lecture (In Person): M W 12:35 PM - 1:50 PM , Duleep Delpechitre 3.00 hour(s) , Majors Only

Dates: 08/18/2025 - 12/06/2025

Location: State Farm Hall of Busine 147 (SFHB 147)

Instructor: Donna Wiencek

Course Specification: Majors Only

Book Title

ISBN

Author

Edition

Publisher

MSRP

Notes

Sell 7 (Required)

ISBN9780357901380

AuthorIngram/LaForge/Avila/Schwepker

Edition7th

PublisherCengage

MSRP $110.00

Meeting Times:

08/18/2025 - 12/06/2025 : TBD TBD - Hybrid Class (HYBRID )
08/18/2025 - 12/06/2025 : M W 11:00 AM - 12:15 PM - State Farm Hall of Busine 135 (SFHB 135)

Instructor: Duleep Delpechitre

Course Specification: Majors Only

Book Title

ISBN

Author

Edition

Publisher

MSRP

Notes

Selling: Building Partnerships (Required)

ISBN9781265082291

AuthorCastleberry & Tanner

Edition11th

PublisherMcGraw-Hill

MSRP $52.00

Dates: 08/18/2025 - 12/06/2025

Location: State Farm Hall of Busine 135 (SFHB 135)

Instructor: Duleep Delpechitre

Course Specification: Majors Only

Book Title

ISBN

Author

Edition

Publisher

MSRP

Notes

Selling: Building Partnerships (Required)

ISBN9781265082291

AuthorCastleberry & Tanner

Edition11th

PublisherMcGraw-Hill

MSRP $52.00

Spring 2026

001 - Lecture (In Person): M W 11:00 AM - 12:15 PM , Duleep Delpechitre 3.00 hour(s) , Majors Only
002 - Lecture (In Person): T Th 12:35 PM - 1:50 PM , Donna Wiencek 3.00 hour(s) , Majors Only
003 - Lecture (In Person): T Th 2:00 PM - 3:15 PM , Donna Wiencek 3.00 hour(s) , Majors Only
004 - Lecture (In Person): M W 9:35 AM - 10:50 AM , Duleep Delpechitre 3.00 hour(s) , Majors Only

Dates: 01/12/2026 - 05/02/2026

Location: State Farm Hall of Busine 148 (SFHB 148)

Instructor: Duleep Delpechitre

Course Specification: Majors Only

Textbooks have not been finalized for section.

Dates: 01/12/2026 - 05/02/2026

Location: State Farm Hall of Busine 355 (SFHB 355)

Instructor: Donna Wiencek

Course Specification: Majors Only

Textbooks have not been finalized for section.

Dates: 01/12/2026 - 05/02/2026

Location: State Farm Hall of Busine 369 (SFHB 369)